Based in Colorado Springs. Built for clinics and operators nationwide.
HUMAN FIRST. Built by Operators.
Not just technologists—business owners who've been in the trenches across multiple industries.
Don Murray
U.S. Military VeteranFounder & Chief Architect
25+ years building, buying, and scaling businesses across multiple industries. Tired of tools that overpromise and underdeliver, Don created Ascent AI Labs with one principle: HUMAN FIRST.
Highlight Reel
- Founded Ascent Trim & Wellness — HIPAA-compliant weight loss clinic & proof lab (Colorado Springs)
- Founded Ascent AI Labs — HUMAN FIRST automation for clinics and operators
- Founded a Top 10 real estate team before large brokerages made that common
- Purchased 3.14 Pi Bar, grew it to national recognition (Good Morning America feature), then successfully exited
- Franchise owner
- Train Pro Dogs — top-rated on the Gulf Coast of Florida
- Soggy Dog Grooming (Evergreen, CO) — purchased, rebranded, scaled to 3X return
- Founded and operated a rental car company
- School of Music graduate • Professional drum and percussion instructor
Why It Matters
Every business Don has built taught him one thing: the bottleneck is always operations. That's why he created Ascent AI Labs—to give small business owners the same automation advantage that Fortune 500 companies have, without the Fortune 500 budget.
Rob Thompson
U.S. Military Veteran • MBACo-Founder & CTO
Technical firepower meets business acumen. Rob architects systems that actually work in the real world—not just on paper.
Highlight Reel
- MBA with deep expertise as a master programmer and technical leader
- Owns & operates The 411 for the 719 — the largest community Facebook group in Colorado Springs
- Scaled that community from 20,000 to 130,000+ members while maintaining quality standards
- Bridges the gap between what's technically possible and what's practically profitable
Why It Matters
Clients hiring Ascent AI Labs aren't getting offshore developers or theoretical consultants. You're getting two veterans who build, own, and operate real businesses. We're headquartered in Colorado Springs and deploy nationwide. We have skin in the game—every system we build for clients runs in our own operations first. That's our promise.